Full Stack
Developer &
E-Commerce Expert
15+ years crafting scalable digital experiences across Magento, Shopify, Laravel & PHP. MBA-qualified. Agile leader. Platform transformer.
Building Platforms that
Scale & Perform
I'm a results-driven Full Stack Developer with over 15 years of experience delivering robust digital solutions across NGO, FMCG, real estate, consultancy, retail, and health tech sectors.
My expertise spans the full e-commerce ecosystem — from large-scale Magento multisite migrations to high-converting Shopify storefronts and custom Laravel back-ends — always combining hands-on engineering with strategic thinking.
MBA-qualified and Scrum-certified, I bring both technical depth and business acumen to every project, mentoring teams and delivering measurable outcomes on time.
Let's TalkSpecialist
Infrastructure
Optimization
Leadership
Integrations
Certified
Technologies & Tools
A broad, battle-tested stack spanning development, cloud, and delivery.
15+ Years of Experience
Leading digital transformation projects across industries and continents.
- Executed large-scale Magento multisite migration (17,000+ SKUs, 700,000+ variants, 100+ vendors) to Shopify with zero downtime and full data integrity.
- Customized Shopify theme, integrated apps, and optimized storefront for conversions and customer engagement.
- Automated imports, category mapping, and redirects to streamline catalog ops and preserve SEO.
- Improved mobile UX, speed, and UI consistency, reducing bounce rates significantly.
- Managed AWS (EC2, RDS, Elasticsearch) for performance tuning, scalability, and global stability.
- Implemented server-side tracking using Google Tag Manager for enhanced marketing automation and multi-touch attribution.
- Applied SOLID principles and Agile/Scrum; mentored developers and led QA.
- Managed high-traffic Magento multi-sites (klippdighemma.se, hairgear.se, solidcos.com), ensuring performance, security, and reliability.
- Resolved complex frontend/backend issues, optimizing 10+ custom modules and core functionalities.
- Developed API and middleware solutions (REST, SOAP, XML-RPC) integrating Klarna (payments) and Uni-Faun (shipping).
- Collaborated in Agile/Scrum teams, contributing to sprint planning and workflow improvements.
- Led development and optimization of 30+ Magento & WooCommerce e-commerce sites, ERP systems, and CMS dashboards.
- Implemented technical SEO strategies, improving site speed, indexing, and organic rankings.
- Streamlined e-commerce workflows, boosting transaction success and reducing cart abandonment.
- Built reusable, scalable code architectures for high-performance, cloud-based environments.
- Developed and maintained Custom Laravel / WordPress WooCommerce sites ensuring consistency, SEO, and issue resolution.
- Delivered client-centric digital solutions translating technical specs into scalable PHP applications.
- Designed, developed, and maintained brand websites and digital services.
- Developed 3 advanced Wi-Fi controller and remote access point management systems using Laravel.
- Implemented security, backup, and redundancy strategies.
Certifications
Verified credentials from globally recognised platforms.
Portfolio
Live projects across Shopify, Laravel, Magento, and WordPress.
Academic Background
Let's Build
Something Great
Available immediately for full-time opportunities in the UAE.